Stepping inside Haikou’s duty free heaven (continued)

And offers some compelling advertising opportunities {Photo: Globuy}

The cdf Haikou International Duty Free Shopping Complex is a testament to luxury and craftsmanship, offering a dazzling array of top international watch, jewellery, leathergoods, fashion and accessory brands. Top-tier luxury brands – which will open on a phased basis – occupy 4,000sq m of total floor space.{Photo: Globuy}

French house Boucheron is opening the Boucheron Jardin d’Hiver Café, the only luxury brand in the Complex to also offer catering. This provides an immersive experience of the brand’s DNA to its customers through a curated French afternoon tea menu. {Photo: Globuy}

Kering Group’s Bottega Veneta brings its refined elegance to Haikou {Photo: Globuy}

Qeelin, another Kering brand, is beautifully showcased in this vividly coloured boutique {Photo: Globuy}

The integrated Moutai Experience Store is one of the Complex’s highlights – the first travel retail store to offer Moutai-themed cultural and creative products and to exhibit the rarest and most valuable collections of China’s most revered spirit. {Photo: Globuy}

Pernod Ricard Global Travel Retail showcases two of its greatest brands, Martell Cognac and Royal Salute Scotch whisky in sumptuous style {Photo: Pernod Ricard Global Travel Retail}

Fragrances, once a minor category in Chinese travel retail, are booming and big groups such as L’Oréal (Maison Margiela) and The Estée Lauder Companies (Jo Malone) are determined to seize the moment {Photo: Globuy}

The perfume & cosmetics zone occupies 30,000sq m on a single floor. It provides an array of innovative and interactive experiences including virtual makeup, exclusive customisation, perfume and cosmetics 101 lectures, and celebrity tutorials. {Photo: Globuy}

Perennial French favourites Chanel (above) and L’Oréal’s YSL below pull in the crowds on opening day {Photos: Globuy}

{Photo: Globuy}

LVMH-owned Fresh offers this beautifully designed and merchandised boutique {Photo: Globuy}

{Photo: Globuy}

{Photo: Globuy}

{Photo: Hainan Hinews}

{Photo: Hainan Hinews}

{Photo: Hainan Hinews}

{Photo: Hainan Hinews}

{Photo: Hainan Hinews}