Travel retail highlights

Art beyond time

‘The pinnacle of art that goes beyond time’. That’s the rough translation of ‘Sienu’ – which also happens to be the name of Lotte Duty Free’s new travel retail-exclusive cosmetics brand, developed jointly with Korean beauty house Amorepacific.

Sienu is a luxury anti-aging skin care brand that features a range of natural ingredients. Lotte said the new line stands out for a partnership based not only on distribution through its stores, but also through joint collaboration from the development stage.

The launch is part of the retailer’s celebration of its 40th anniversary this year. Look out for a special publication from The Moodie Davitt Report on this key milestone.

The Moodie Davitt eZine

Issue 276 | 7 February 2020

The Moodie Davitt eZine is published 20 times per year by The Moodie Davitt Report (Moodie International Ltd).

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