Virtual Travel Retail Expo: Fashion, Accessories & Lifestyle
Turning on the virtual style in fashion & accessories (continued)
Happy Socks
With a dash of colour and its signature humour, Happy Socks showcased three cruise-exclusive styles for men (Anchor, Rope and Wave) and women (Wave, Anchor and Life Buoy).
Click here to visit Happy Socks.
MCM
MCM exhibited its travel-focused collection, ‘Technomad,’ a range featuring a combination of deconstructed sportswear and convertible tailoring pieces for both men and women. The Virtual Stand also gave Expo visitors a sneak peek into the brand’s sleek ‘Hypertechnoreality’ campaign.
Click here to visit MCM.
Nuwave Channel Partners
Nuwave Channel Partners exhibited its extensive range of in-house and partner brands across multiple categories. There was a special focus on its sustainable, eco-friendly face covers, including one made from bamboo extract, alongside an eco:sense range of gadgets, alongside its distribution partnerships with Lego, Ed Hardy, Hello Kitty, & DC comic heroes.
Click here to visit Nuwave Channel Partners.
Victorinox
Victorinox used the Virtual Travel Retail Expo to underline the power of its multi-category portfolio. The brand also relaunched its entire fragrance collection with a revamped assortment — made up of the Heritage and Signature ranges —revealed during an Engagement Hub session called ‘Victorinox: The Journey of Senses.’
Victorinox also highlighted its Airox Hardside luggage range, FieldForce GMT watch line and enhanced Swiss Army Knife offer.
Click here to visit Victorinox.
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The Moodie Davitt eZine Issue 285 | 4 November 2020
The Moodie Davitt eZine is published 15 times per year by The Moodie Davitt Report (Moodie International Ltd). © All material is copyright and cannot be reproduced without the permission of the Publisher. To find out more visit www.moodiedavittreport.com and to subscribe, please e-mail sinead@moodiedavittreport.com