Virtual Travel Retail Expo: Beauty & Wellbeing
Creativity and class: Beauty & Wellbeing at the Virtual Travel Retail Expo (continued)
L’Occitane
L’Occitane busily showcased its ‘Reset & Fly’ strategy, which is the company’s 360° approach to COVID-era retail. The French wellness company also underlined the core USPs of its natural beauty brand portfolio, which includes L’Occitane En Provence, Erborian, Melvita and recently-acquired Elemis.
Among the week’s highlights was L’Occitane’s ‘Cultivator of Change’ webinar at the Engagement Lounge, which tells the fascinating story of the company’s sustainability journey through the years.
Click here to visit L’Occitane.
Long Haul Spa
The QDF Factor joint grand prize winner Long Haul Spa showed visitors exactly why it emerged on top in this extraordinary, first-of-its-kind travel retail competition. The ethical and sustainable brand specialises in inflight wellness kits and its newly launched Personal Safety kits.
Click here to visit Long Haul Spa.
MakeSure
The QDF Factor joint grand-prize winner Make Sure spread its ‘Clean Vibes Only’ philosophy and its colourful travel-centric sanitising solutions via its digital showcase. MakeSure wowed The QDF Factor judges with its characterful, sustainable and timely products and promises to wow potential buyers too.
Click here to visit Make Sure.
Nuxe
French cosmeceutical brand Nuxe used the Virtual Travel Retail Expo to “celebrate nature’s omnipotence” and shine the light on its newly-launched Nuxe Bio Organic range. The range is made up of ten socially responsible, certified organic skincare products and has been described as one of the brand’s “most significant product launches in recent times.” Nuxe also placed a special focus on its hero Huile Prodigieuse line.
Click here to visit Nuxe.
One Red Kite
As a services provider, One Red Kite displayed the value of outsourcing business processes to guarantee a competitive advantage in travel retail. The company launched its Diamond Model which One Red Kite Founder Kevin Brocklebank details in a dedicated Engagement Lounge session.
Click here to visit One Red Kite.
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The Moodie Davitt eZine Issue 285 | 4 November 2020
The Moodie Davitt eZine is published 15 times per year by The Moodie Davitt Report (Moodie International Ltd). © All material is copyright and cannot be reproduced without the permission of the Publisher. To find out more visit www.moodiedavittreport.com and to subscribe, please e-mail sinead@moodiedavittreport.com