ON LOCATION
Globuy goes on tour
In this exclusive video, Chinese consumer platform Globuy takes audiences on a whirlwind tour of the dazzling cdf Haikou International Duty Free Shopping Complex, a true wonder of the travel retail world.
The video showcases the major highlights of the cdf Haikou megastore including the world’s biggest Apple store in travel retail, a vibrant food court which offers everything from Cantonese snacks to Sichuan dishes, and of course – the Wētā Workshop designed AURA Atrium.
The video also goes on a whistlestop tour of the many globally renowned brand flagships in the complex, with stops at the Boucheron, Maison Martin Margiela, Thom Browne, Canada Goose, Moncler, Ami, Pomellato and Delvaux boutiques among others.
Chinese viewers can click here to watch
The KOL of Chinese travel retail
On a mission to become the leading Chinese travel retail KOL, Globuy currently has over two million followers on WeChat, Red and Bilibili and enjoys an average of 1.5 million views per month.
Globuy shares the latest travel retail information, duty free shopping promotions, campaigns, launches and events with its followers.
Globuy and parent company TripurX are one of The Moodie Davitt Report’s leading content partners in China and regularly reports on the biggest travel retail events and duty free promotions in China.
在这段独家视频中,消费媒体平台玩转免税购乐帮(Globuy)带领观众们步入cdf 海口国际免税城,见证了这个全球最大单体免税店的内部奇观。
视频展示了免税城内的主要亮点,包括世界上最大的苹果(Apple)旅游零售店、餐饮选择丰富的美食汇,以及维塔工作室设计的 AURA 中庭。
视频重点介绍了免税城强大的奢侈品牌阵容,并探访了宝诗龙(Boucheron)、梅森马吉拉(Maison Martin Margiela)、Thom Browne、加拿大鹅(Canada Goose)、盟可睐(Moncler)、Ami、Pomellato 和 Delvaux等顶尖名牌的精品店。
Globuy的使命是成为中国知名的旅游零售KOL。目前,它在微信、小红书和哔哩哔哩上拥有超过200万粉丝,平均每月浏览量达150万次。 Globuy 通过旗下各平台向粉丝们分享最新旅游零售咨询、免税促销、新品发布及其他活动信息。
Globuy 及其母公司 TripurX 是《穆迪达维特免税报告》在中国的主要内容合作伙伴之一,定期对业界重要的免税活动及优惠进行报道。
Spotlight Series - February 2023